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Hino introduces conventional trucks, reinvents company

Published Saturday, November 01, 2003

Sometimes a new truck event introduces a new truck. Hino's new truck event in late October 2003 introduced a new line of trucks produced and marketed by a newly reorganized company. Hino, a builder of commercial trucks founded in Japan in 1942, has sold trucks in the US since early 1984. Worldwide, it produces about 70,000 vehicles annually. In the US, the company is formally known as Hino Motor Sales USA and operates as Hino Trucks. Following an agreement signed in May 2003, the US operation is owned by Hino Motors Ltd of Japan, the majority stockholder, and ...

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